As an avid reader of the Mashable blog and a communications professional working largely with the Higher Education sector, I was quite interested to see the recent Startup Review of Unigo ‘a free online platform for college students to share their opinions, photos, videos and documents’. It’s important that I keep aware of sites like [...]
Archive for September, 2008
Only make a PR effort when you’re prepared to receive the response
Posted on September 22, 2008 by tracyplayle in PR Practice, Student Marketing, WebsitesOfsted should be congratulated for their committment to communications, not criticised for it
Posted on September 17, 2008 by tracyplayle in UncategorizedOfsted have come under criticism today for spending around £400,000 per year on salaries for PR staff. I was somewhat enraged by the BBC’s report firstly for the continued negative perceptions of the PR industry, but more so for a) criticising an organisation for showing a committment to communicating well with its stakeholders and b) [...]