http://www.picklejarcommunications.com/2010/04/08/useful-interesting-relevant-putting-the-audience-first-and-finding-the-middle-ground/ social media and communications consultancy Mon, 06 Feb 2012 18:37:33 +0000 hourly 1 http://wordpress.org/?v=3.3.1 http://www.picklejarcommunications.com/2010/04/08/useful-interesting-relevant-putting-the-audience-first-and-finding-the-middle-ground/comment-page-1/#comment-410 What does a VC or President need to know about social media? : Pickle Jar Communications Tue, 12 Oct 2010 13:16:19 +0000 http://www.picklejarcommunications.com/?p=322#comment-410 [...] individuals. Social media is about engagement and conversation, not about push messaging. See my blog post about the need to be useful, interesting and relevant to your [...] [...] individuals. Social media is about engagement and conversation, not about push messaging. See my blog post about the need to be useful, interesting and relevant to your [...]

]]> http://www.picklejarcommunications.com/2010/04/08/useful-interesting-relevant-putting-the-audience-first-and-finding-the-middle-ground/comment-page-1/#comment-402 What do users want to see on a university home page? : Pickle Jar Communications Fri, 30 Jul 2010 08:46:18 +0000 http://www.picklejarcommunications.com/?p=322#comment-402 [...] during which I led an exercise in aligning organisational messages with audience wants and needs (see my diagram for this, and blog post about it,  here), a colleague from the University of Nottingham this morning sent me a link to this comic entry on [...] [...] during which I led an exercise in aligning organisational messages with audience wants and needs (see my diagram for this, and blog post about it,  here), a colleague from the University of Nottingham this morning sent me a link to this comic entry on [...]

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