Five Pickle Jar Links You Might Have Missed This Week

By Posted in - Five Links On Friday & Higher Education & Social Media & Twitter on October 24th, 2014 0 Comments

We always keep an eye out for interesting things to share with each other and our followers, but we know that everyone’s very busy and may not see everything we post… so here are a few highlights from our Twitter feeds this week.

First up, some basics for bringing social media into your events. This could be useful for open days, guest lectures, sporting events, or anything else where you’d like to generate some social interaction on the day.

We take a keen interest in MOOCs (Massive Open Online Courses) at Pickle Jar. The number of institutions offering these courses has jumped in the last couple of years, and this has had some influence on higher education as a whole.

We all know that students use the internet to research their choice of university – but what else do we know? The University of Manchester marketing team has outlined a few key points from a recent report.

Making changes to the way a large organisation uses social media can be tricky. The NYU story has some great insights and lessons for other universities…

Finishing with a non-education-related story… after the unfortunate Texan David Willis got locked in a Waterstones bookshop after closing, the company teamed with Airbnb to offer bibliophiles the chance to have their own bookshop sleepover. Organising the competition in a week, this is a great example of capitalising on the social media buzz around an unexpected (and potentially damaging) event.

Keep following us at @PickleJar for more things that we’ve found interesting, and we’ll be back next week with another roundup.

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