Five Pickle Jar Links You Might Have Missed While You Were Putting Up Your Christmas Tree
It’s beginning to look a lot like Christmas... for the Pickle Jar team, anyway. I decorated my own house on Monday, we’ve put up the Christmas tree in the office, and we’ve dressed Scout as Rudolph. (OK, maybe that last one didn’t happen. Not yet, anyway.)
For those of you who aren’t yet in the festive spirit, we’ve got some non-Christmas Pickle Jar links you might have missed from the team’s Twitter feeds this week. We’ve clearly been looking over the pond for inspiration this week, as four of our five links are about US universities and colleges…
First up is our November update. Each month we bring you a brief roundup of our recent work and other goings-on in the Pickle Jar world:
— Pickle Jar Comms (@picklejar) December 3, 2014
This Lohud piece about US high school students using social media to research potential universities is interesting, especially for the anecdote of a student rejecting one college because the social chatter was dull.
— Pickle Jar Comms (@picklejar) December 2, 2014
Tracy highlighted some useful advice from Higher Education Marketing about social media mistakes made by higher education institutions (and how to avoid making them yourself).
3 Higher-Ed Social Media Blunders (and What They All Have in Common) http://t.co/uBOECIUGAo
— Tracy Playle (@tracyplayle) December 4, 2014
Varsity Outreach analysed the Facebook posts of 1,007 US colleges and universities in October to find out what kind of posts get the best engagement (SPOILER ALERT: it’s anything to do with sports).
— Ellie Lovell (@ellielovell) December 3, 2014
And our final link from America for this week – the excellent story of how the Oberlin College president made his way onto social media:
— Robert Perry (Pez) (@pez_sez) December 3, 2014
And in other news this week, our very own Emma Harley became Emma the MA, graduating from Newcastle University with a Master’s degree in Media and PR. Well done Emma!