Five Links On Friday: The Great British Bake Off Final

By Posted in - Five Links On Friday on October 9th, 2015 0 Comments

The cakes are gone for another year. The Great British Bake Off took the nation by storm once again, trouncing its opposition in the ratings war.

The final episode, shown on Wednesday this week, drew 14.5m viewers at its peak – an impressive proportion of the population in this multi-channel age. It was also pretty much impossible to avoid on social media as well, with timelines up and down the country filling up with tweets and posts about Tamal’s buns, Ian’s lack of sugar, and Nadiya’s speechless victory. (Oh, spoiler warning.)

While there were lots of social media posts from supermarkets and other food cookery brands (and, er, Star Wars, for some reason), I was keen to find out which members of the education sector were capitalising on the popularity of Bake Off.

I found that Royal Holloway in Surrey quoted Nadiya’s words as part of their campaign featuring inspirational women:

Luton Sixth Form College, where Nadiya studied from 2001 to 2003, shared in their former student’s success:

And the Open University, where Nadiya is currently studying part-time, were also very excited by her victory:

(Yes, they’ve used the wrong spelling of “flair”. I’ll let them off as they were obviously very excited.)

Showing support for current and former students is a great way to build a feeling of community on social media – especially when it’s an event as popular as the Bake Off.

Next week The Apprentice is back, and I’m not sure how keen education institutions will be to lay claim to any alumni appearing on that show…

First up in this week’s round up of our favourite five links, Kate blogs about the benefits of academics using social media:

Anonymous apps are big on US campuses, and growing elsewhere in the world. Here’s the experience of one student from the University of New Hampshire:

Ellie found this great video from the University of Manchester showing how academic blogging can lead to great things:

Do you use LinkedIn groups? There’s a change coming in the next week:

This report shows that teenagers are turning to alternative sources for careers and education advice – something we often find when carrying out audience research for clients:

That’s all for this week. Don’t forget to get in touch if there’s anything we can help you with – cakes included.

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