Descriptions are important. Accessibility is important. Your images need alt text. Our Senior Content Strategist shares how to create descriptive and impactful alt text.
Read More →
Want to improve the readability and accessibility of your hashtags? Use camel case. Our Senior Content Strategist explores how and why camel case can be used for your social media channels.
Read More →
Meet the five Cs of social media content. Our Senior Content Strategist shares five strategies to keep your channels full of content that engages your audiences.
Read More →
Have you considered Twitter as a place to promote your research? Our Senior Content Strategist shares a few great examples of academics that are currently making an impact on Twitter.
Read More →
As more and more young people dive into TikTok, our Senior Content Strategist shares a few considerations and cautions to consider before your institution takes the leap too.
Read More →
Have you considered Instagram as a place to promote your research? Our Senior Content Strategist shares a few great examples of academics that are currently using Instagram to spread their message.
Read More →
Fundraising on social media can be really effective, but only if you have an active following. Our Senior Content Strategist shares his tips for developing a loyal group of engaged followers – and turning them into advocates.
Read More →
As Giving Day approaches, our Senior Content Strategist shares how you can take a strategic approach to creating content for such a huge fundraising event.
Read More →
Worried about presenting? Our Senior Content Strategist shares his tips for leaving an impact on the audience with your talk, with various fireworks references thrown in for good measure.
Read More →
Public speaking can energise some people, but terrify others. Our Senior Content Strategist shares his top tips for overcoming those nerves and boosting your confidence before a talk.
Read More →