Blog

The impact of technologies and changing demographics on UK Higher Education


Our CEO, Tracy Playle, participated in a panel discussion at the Campus Management conference in May – and came back with a few unanswered questions about the impact of technology on higher education.

Read more



Using personas to understand internal stakeholders


It’s essential that key stakeholders are onboard with your project from the very start – and designing personas can help you to think about engaging your stakeholders.

Read more



Why would you switch off social?


With the recent negativity towards social media platforms in the news, our Head of Research reflects on how we can optimise our social media channels, rather than to delete them.

Read more



Tik Tok: A new trend on China’s social media market


Our Chinese Social Media Specialist, Altman Peng, uncovers a new trend in Chinese social media, and the potential for universities to reach prospective Chinese audiences on this video platform.

Read more



5 wishes from current students about email communications


What do students want to see from university emails? We asked some current students what would encourage them to open – and read – emails from their university.

Read more