Our CEO, Tracy Playle, looks at how you can create personalised content experiences by developing personas using matrix-style approach.Read More →
Posts in the Category: Audience engagement journey
How can your recent graduates become advocates for your university? Robert looks at the student engagement journey after graduation.Read More →
What are audience engagement journeys and why are they so important in crafting a digital strategy?Read More →
It’s August 13th, 2015. Results day is here. Thousands of young people around the country will be frantically signing in to UCAS to see if their ‘conditional’ offer has been changed to ‘accepted’. For …Read More →
What are your first thoughts when you hear the word Instagram?
Images, filters and hashtags are all likely to be popular choices. Instagram users across the globe use the app to create dynamic …Read More →
Jeremy Clarkson was in the news again this week.
No, don’t go! Stay! I’ll only mention him once more.
After an incident at a restaurant involving the Top Gear presenter, a TV producer, and a lack of …Read More →
This month on the Pickle Jar blog we’ll be looking at the idea of an omniplatform approach to content creation – making sure that you use all the channels you have in an integrated way to …Read More →
When you have presence on numerous social platforms, it can be frustrating when one isn’t getting as much attention as the others.
Do you want the audience on your most popular social media platform to see …Read More →
It’s been a busy month for Pickle Jar. Are you sitting comfortably? Then we’ll begin…Read More →
The start of a new year is traditionally time for earnest resolutions, renewed effort and a drive to try different things. That’s how it’s been for us at Pickle Jar, and we’ve had a busy January …Read More →