Pickle Jar Communications

I received an email earlier this week from animoto alerting customers that they’ve just entered an agreement with istockphoto. For quite some time now I’ve been showing clients animoto, particularly when I’m out and about doing social media training, as it’s a wonderful way of creating high-impact videos for your site without the costs normally [...]

I’ve been playing around quite nicely with my new flipvideo camera recently, mostly for personal use though I’m sure it won’t be long before it’s put to good business use too. Last week I attended a close friend’s wedding in Ireland. I took the flipvideo camera along and within 12 hours of stumbling to bed [...]

I do quite a lot of work with video, often overseeing video productions that cost upwards of four figure sums, resulting in beautifully crafted polished results. But we all know that there is a real thirst online for rough and ready video, generally speaking unedited or only roughly edited, and shot on someone’s camcorder. YouTube [...]

I know I am always banging on about how PR people need to rethink this and rethink that, but today David Cushman has posted a really useful presentation on slideshare that really helps PR people to visualise the differences and challenges them to find ways to engage with what he calls ‘P2PR’ (I like this [...]

Thanks to Paul Bradshaw (twitter.com/paulbradshaw) who I follow on Twitter, I learned this morning about a new slideshow service called Animoto. This is amazing. It’s a wonderful substitute for anyone that wants a video on their website but can’t afford the thousands of pounds that a video will cost. Basically all you do is upload [...]

We’re delighted to announce that we launched our new website this week. As with any successful website, we aim for it to be an ever evolving project, but we’re happy with the results so far. New features include a Twitter feed (anyone reading this blog for a while will know what a big fan I [...]

Scott Berinato’s post, Delta-Northwest Create the Press Release of the Future, on the Harvard Conversation Starter blog highlights an exemplary use of a micro-site for PR purposes. In my mind this is a great example of a multimedia release. Clear thought has been given to the stakeholders and communicating direct with key groups (staff, customers, [...]

This just might be genius. US-based company Stitcher are launching a customisable radio facility for use on mobile phones. Initially being rolled out on the iPhone, the player will allow you to syndicate audio content that you want to listen to – a bit like an RSS reader for audio, I guess. Quite rightly so [...]

Do ‘patients’ exist any more in the UK health and social care sector? I’ve been out of the office for most of this week working on a video project for the health, social and child care sector and not one of the people working in health care were allowed to refer to the people that [...]

As part of the work we’ve been doing for Ideas for Life TV, we were recently involved in a conference on digital media for business hosted at Alton Towers (18 March). Working with Ember Regis, we interviewed the key speakers from the event. Two of them were specifically speaking about how digital media can be [...]