This week we are lucky to welcome Amanda Costello to the Pickle Jar blog. Amanda has been working at the University of Minnesota since 2007 and has been their Lead Content Strategist for over three years now. …
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Throughout August 2015, we blogged about how to be more experimental in your school, college or university’s marketing and communications within a culture that can often be rather risk averse. As we added our own thoughts, …
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Trying something new always brings with it a certain level of anxiety – and launching campaigns, trying out social media platforms/tools and website redevelopments are no different. The main concern is how it will be received …
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This month on the Pickle Jar blog we’re looking at experimenting with your marketing and communications. Not all experiments need to be big, new initiatives – you can experiment with new tools and techniques every …
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You’ve decided you want to do something a little bit out of the ordinary for your next marketing push. But you’re also a little bit concerned about getting it right…
Tracy has already written about the …
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If there’s one thing that in over a decade of working with the education sector I have never come to accept, it’s our resistance to be truly experimental in our marketing and communications. And so …
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