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HE Comms

Reflections on being a ‘consultant’ (aka what exactly do I do?)

Posted on September 7, 2011 by tracyplayle in HE Comms, Pickle Jar Communications' Projects, PR Practice

I wasn’t always a ‘consultant’. And even to this day it’s a word that sits uneasy with me. At last week’s CASE Europe Annual Conference I found myself sat in the main opening session next to a young lady who had never met or heard of me before. And the usual opening question came fast: [...]

Finding the right social media monitoring tool

Posted on July 14, 2010 by tracyplayle in Crisis Communications, HE Comms, Monitoring, social media

I posted this over on HE Comms this morning and thought it worth sharing here too… A question that I increasingly come up against now as I go out and run workshops for HEIs on social media strategy and implementation is how to monitor your online reputation. There are a number of free tools available [...]

Top 100 websites students visit

Posted on June 2, 2009 by tracyplayle in HE Comms, Student Marketing, Student Recruitment, Websites

In response to an enquiry by London Business School, Hitwise has produced a list of the top 100 websites visited by students in May 2009. Quite a useful list for those of us working in Higher Education communications. It’s available to view here.

An apology to my blog (look what I’ve been up to!)

Posted on October 25, 2008 by tracyplayle in Blogging, HE Comms

I’m afraid I’ve been ignoring you, my beloved blog. It isn’t that I’ve fallen out of love with you, it’s just I’ve been a little distracted lately. I’m afraid, dear blog, that I have been playing away a little. At the beginning of this week I created a new social network on Ning for communications [...]

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