Pickle Jar Communications

I have quite a lot of need for being able to show people how to do things online in quite bursts of information sharing. This can be in presentations when I know that a live demo might be too risky, or for sharing on my blog and other websites. That’s why Screenr has become, in the [...]

I’ve been playing around quite nicely with my new flipvideo camera recently, mostly for personal use though I’m sure it won’t be long before it’s put to good business use too. Last week I attended a close friend’s wedding in Ireland. I took the flipvideo camera along and within 12 hours of stumbling to bed [...]

I know I am always banging on about how PR people need to rethink this and rethink that, but today David Cushman has posted a really useful presentation on slideshare that really helps PR people to visualise the differences and challenges them to find ways to engage with what he calls ‘P2PR’ (I like this [...]

Thanks to Paul Bradshaw (twitter.com/paulbradshaw) who I follow on Twitter, I learned this morning about a new slideshow service called Animoto. This is amazing. It’s a wonderful substitute for anyone that wants a video on their website but can’t afford the thousands of pounds that a video will cost. Basically all you do is upload [...]

I’m working late tonight. Because I’m working late, I’m missing out on a trip to the Coventry Pizza Express with my fiance and a group of our friends. Sounds like a fairly run-of-the-mill Tuesday night, doesn’t it? However, there is a story behind this trip to Pizza Express – one which – combined with tonight’s [...]

Scott Berinato’s post, Delta-Northwest Create the Press Release of the Future, on the Harvard Conversation Starter blog highlights an exemplary use of a micro-site for PR purposes. In my mind this is a great example of a multimedia release. Clear thought has been given to the stakeholders and communicating direct with key groups (staff, customers, [...]

I rather like this viral marketing video doing the rounds from HP, so just thought I would share it even further. Really is the key to viral marketing videos – keep it simple, clever, entertaining, fun and something that makes you smile and want to share with others. This does the trick … and my [...]

As part of the work we’ve been doing for Ideas for Life TV, we were recently involved in a conference on digital media for business hosted at Alton Towers (18 March). Working with Ember Regis, we interviewed the key speakers from the event. Two of them were specifically speaking about how digital media can be [...]

Pickle Jar Communications was contracted earlier this year by WMG at the University of Warwick to oversee the production of a video promoting the successes of the various projects within the Premium Automotive Research and Development (PARD) programme. We worked with @Warblefly Productions, Eight Eyed Sea Bass and Mustard Design to co-ordinate the final package [...]

Tomorrow we’re holding the final of the Fast Forward series for Ideas for Life TV. Not only have I been production manager for this project, but I have also had to be event manager too pulling together all the various strands to make it work. I have to say, I’m feeling quite sad that it [...]