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Science Communication

THE headline guided by student blogger

Posted on October 4, 2008 by tracyplayle in Blogging, PR Practice, Science Communication

It’s a rather miserable looking Saturday today so I’m sticking indoors for now, instead choosing to catch up on reading this week’s Times Higher Education (THE). There’s a great example here of new media influencing traditional media, and showing that what gets said on a blog – even just a passing comment – can influence [...]

Digital Media for Business

Posted on April 1, 2008 by tracyplayle in Broadcast PR, facebook, Online Video, Pickle Jar Communications' Projects, PR Practice, Science Communication, Second Life, Social Networking, Websites

As part of the work we’ve been doing for Ideas for Life TV, we were recently involved in a conference on digital media for business hosted at Alton Towers (18 March). Working with Ember Regis, we interviewed the key speakers from the event. Two of them were specifically speaking about how digital media can be [...]

Why does the British public trust doctors so much more than scientists?

Posted on March 13, 2008 by tracyplayle in Science Communication

A lot of my work is around communicating science, or working with education bodies. So, every year I am interested to see how certain professions fare in MORI’s annual survey of trust in different professions. Catching up on reading my backlog of publications that have fallen on my desk over the past few weeks, I [...]

Fast Forward to the End

Posted on March 6, 2008 by tracyplayle in Events, Online Video, Pickle Jar Communications' Projects, Science Communication

Tomorrow we’re holding the final of the Fast Forward series for Ideas for Life TV. Not only have I been production manager for this project, but I have also had to be event manager too pulling together all the various strands to make it work. I have to say, I’m feeling quite sad that it [...]

Science and the Media: You and Yours

Posted on February 16, 2008 by tracyplayle in PR Practice, Science Communication

There was a really good 12 minute segment on You and Yours yesterday on Radio 4 (Friday 15th February) on Science and the media. Definitely worth a listen.

Fast Forward launches on Ideas for Life TV

Posted on January 19, 2008 by tracyplayle in Online Video, Pickle Jar Communications' Projects, Science Communication

The Fast Forward series that we are working on launched this week on Ideas for Life TV. I’ve embedded episode 1 directly from Ideas for Life TV below. It might take a little while to play (don’t forget to hit the play button!) but bear with it to meet the kids and find out about [...]

Fast Forward

Posted on January 10, 2008 by tracyplayle in Online Video, Pickle Jar Communications' Projects, Science Communication

The Fast Forward series that we have been working on for Ideas for Life TV is now coming along nicely, with just 5 days until the site and series launch – it’s all really rather exciting! We now have episodes complete introducing the teams, and showcasing the University of Warwick’s eco-one project. Filming was complete [...]

Dealing with the Media Session for PhD Students

Posted on November 28, 2007 by tracyplayle in Broadcast PR, PR Practice, Science Communication

Here are the slides used at our recent session for University of Warwick students on “Dealing with the Media”. There isn’t a great deal of detail in here as I’m not a great believer of putting everything you say in a presentation onto the slides itself, but I thought it worth publishing them anyway. There [...]

PR for Medical Research

Posted on November 20, 2007 by tracyplayle in Events, PR Practice, Science Communication

Last week I attended a discussion event hosted by the CIPR’s Health sector group. The event focused mostly on the impact of media (print media in the main) on patients and patient groups. However, a speaker from the Parkinson’s Society through up an interesting point. Discussing their reactions to stories about medical developments or “breakthroughs” [...]

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