Posts in the Category: Strategy and Planning

Clearing 2015 – Creating A Campaign That Works

By Posted in - Audience engagement journey & Campaigns & Clearing & Events & Higher Education & Omniplatform & Online Video & Pickle Jar Communications' Projects & Social Media & Strategy and Planning & Student Marketing & Student Recruitment & University on June 8th, 2015 0 Comments

It’s August 13th, 2015. Results day is here. Thousands of young people around the country will be frantically signing in to UCAS to see if their ‘conditional’ offer has been changed to ‘accepted’. For …

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What does LinkedIn’s $1.5 billion acquisition of Lynda.com mean for universities and higher education content strategy?

By Posted in - Content & Content Marketing & Content Strategy & LinkedIn & Strategy and Planning & Technology & University on April 10th, 2015 0 Comments

Yesterday the professional social network giant LinkedIn announced that they intended to purchase the premium online learning platform Lynda.com for $1.5 billion. While our focus at Pickle Jar is helping the education sector with …

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