Join Joel Goodman as he distills more than 15 years of knowledge, tricks, and #protips into this 2-hour workshop, providing participants with a guidebook to squeezing every last drop of performance from their websites. The workshop examines several critical page types on university websites and covers on-page content hierarchy, calls to action, RFI approaches, A/B testing, user journeys, page speed optimization, and accessibility.
About Joel
Joel Goodman is a web strategist, designer, and developer with over 18 years of higher education marketing experience. He specializes in website performance, conversion rate optimization, and UX and is the principal founder of Bravery Media, a higher education website strategy and design studio.
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